Privacy Policy

1. Presentation

The purpose of this privacy policy is to inform you, as a visitor or user of the [AfricSearch] (the “User”) accessible to the address [URL of the site] and its subdomains (the “Site”), of the conditions under which we collect, process, store, protect or share your personal data.

“We”, “our”, “our” means the entity operating the AfricSearch website.

2. Scope of application

This policy applies to all personal data that we may collect:

  • via the Site (forms, user accounts, cookies, etc.),

  • via exchanges by e-mail or messaging,

  • via third-party services that we integrate (e.g. social networks, analytics services).

It applies to all visitors and users of the Site, whether they are customers, prospects or simple Internet users.

3. Data collected

3.1 Data you provide directly to us

We may collect the following data when you fill out a form or create an account:

  • Name, first name;

  • Email address ;

  • Telephone number (if applicable);

  • Company / Organization (if applicable) ;

  • Billing or payment information (if the platform offers a paid service);

  • Any other information you decide to send us (e.g. message, comment, feedback).

 

3.2 Data collected automatically

When you visit our Site, certain data may be collected automatically:

  • IP address ;

  • Login IDs (if user account);

  • Type and version of the browser;

  • Pages visited, time spent, interactions (clicks, scrolls);

  • Cookies and similar technologies (see section 5).

 

3.3 Data from third parties or partners

We may receive or combine data from third parties:

  • Analytics or advertising services (e.g. Google Analytics);

  • Social networks (if you use a connection via a third-party account);

  • Other trusted partners.

4. Purposes of the processing

We use your data for the following purposes:

  • To provide, operate, and improve the Site, its features, and its services.
  • To manage user accounts and access, and to ensure the security of the Site.
  • To process your requests, questions, registrations, orders, or reservations.
  • To send you communications (newsletters, offers, updates) if you have consented to receive them.
  • To conduct usage analyses and statistics to improve our services.
  • To comply with our legal and regulatory obligations (e.g., fraud prevention).

5. Cookies and similar technologies

We use cookies and/or equivalent technologies for the following purposes:

  • Strictly necessary: ​​for the operation of the Site (e.g., authentication)
  • Performance-related: to measure Site usage (e.g., analytics)
  • Targeting/marketing-related: to deliver relevant advertisements or personalized content.

You can configure or withdraw your consent at any time via your browser settings or the cookie banner. Please note that blocking certain cookies may prevent access to some features.

6. Legal basis for processing

Depending on the circumstances, our data processing may be based on:

  • your explicit consent (e.g., newsletter subscription);
  • the performance of a contract or pre-contractual measures (e.g., order processing);
  • a legal obligation incumbent upon us;
  • a legitimate interest pursued by our company (e.g., website security, service improvement).

7. Data Recipients

Your data may be shared with the following categories of recipients:

  • Our employees and technical service providers (hosting, maintenance, support);
  • Our marketing or advertising partners (if you have given your consent);
  • The competent authorities, in the event of a legal or judicial obligation.

We require our service providers to take the necessary measures to guarantee the security and confidentiality of your data.

8. Data transfers outside the EU / outside the country

If your data is transferred to a country outside the European Economic Area or to a country whose level of data protection is deemed insufficient, we ensure:

  • either that an appropriate transfer mechanism is in place (standard contractual clauses, adequacy decision);
  • or that the data is sufficiently anonymized.

We will inform you, where applicable, of the countries concerned and the measures taken.

9. Data retention

Your data is retained only for as long as necessary for the purposes for which it was collected, and in accordance with legal obligations.

For example:

  • Data relating to a user account: retained as long as the account is active + [x months/years] after inactivity.
  • Marketing data (newsletter): until you withdraw your consent.
  • Data required for fraud prevention or legal obligations: in accordance with applicable legal retention periods.

At the end of this period, it will be deleted or anonymized.

10. Your rights

In accordance with applicable data protection legislation (e.g., the General Data Protection Regulation – GDPR – for EU residents), you have the following rights:

  • Right of access: to obtain confirmation that your data is being processed and an extract of the data concerned.
  • Right to rectification: to request the correction of inaccurate or incomplete data.
  • Right to erasure (“right to be forgotten”): under certain conditions, to request the deletion of your data.
  • Right to restriction of processing: to request the suspension of processing in certain cases.
  • Right to data portability: to obtain your data in a structured and commonly used format for reuse.
  • Right to object: to object to processing based on legitimate interest or direct marketing.
  • Right to withdraw your consent at any time (if processing is based on consent); this will not affect the lawfulness of processing carried out before its withdrawal.
  • right to lodge a complaint with a supervisory authority (e.g., the National Commission for Information Technology and Freedoms (CNIL) in France) if you believe that your rights are not being respected.

To exercise your rights, you can contact us:
Address: [company contact address]
Email: [contact email address]
We will respond within the applicable legal timeframes.

11. Security and confidentiality

We implement appropriate technical and organizational measures to protect your data against:

  • loss, unauthorized access, alteration, disclosure, or destruction.
  • unauthorized access via the internet (authentication, encryption, firewalls, backups).
    We restrict access to your data to authorized personnel only, who have received confidentiality training.

12. Minors

Our Site is not intended for minors under the age of 16 without parental or guardian consent.

If you are a parent or guardian and discover that your child has provided us with their personal data without authorization, please contact us to request its deletion.

13. Changes to this policy

We may modify this policy to reflect:

  • legal or regulatory changes;
  • changes to our processing or technologies;
  • changes to the scope of our services.

We will publish the updated version on the Site with a new effective date. We recommend that you check this page regularly.

14. Contact

For any questions regarding this privacy policy or your data:
Address: [postal address]
Email: [email address]
Phone: [phone number]